Brand building from the ground up.

Who are they?

La Serene Salon, Dubai, is one of the most trusted beauty salons that has been offering a wide range of aesthetic treatments and facials for the past 10 years.

Challenge and Solution

To redesign their logo from a normal text logo to a more user-friendly and subtle approach that has a welcoming appeal.


Along with the logo redesign, the company’s stationery, such as business cards, letterheads were also revamped to meet marketing guidelines and give the brand a fresh design and look. The logo is now a well-known household name in Dubai and spreads even further across the Middle East.